We know trust is earned, so we’re happy to share more about how Treatd creates content that’s accurate, straightforward, current, and actionable.

Finding medical aesthetics and wellness information is easy. It’s everywhere. But finding trustworthy, relevant, usable information can be hard and even overwhelming.

Treatd is changing all that.

We’re making information understandable and accessible so you can make the best decisions for yourself and the people you love. We simplify complex topics and avoid unnecessary jargon so you can feel confident and take action. Whether you’re looking for fact-based guidance about a specific treatment, service or concern, an episodic issue, or general wellness, we’re here for you.

In support of that, we openly and objectively cover a range of topics and viewpoints. We’re aware the journey is different for everyone, so we stand for inclusivity and empathy. We’re here — free of judgment — for everyone seeking better health.

Our Mission

We want to be your most trusted ally in your pursuit of beauty and wellness.

Our content creation process

The Treatd editorial team is committed to creating quality content and experiences by upholding the highest journalistic standards. We strive to provide comprehensive, unbiased, honest, and timely guidance and actionable next steps.

Our team of experts

Treatd’s content is created, fact-checked, and reviewed by qualified writers, specialists, editors, clinicians, and other contributors. From doctors to fitness and wellbeing specialists, a vetted group of consulting professionals supports our in-house editorial team, including our licensed nutritionists and dietitians.

Our writers

Treatd carefully assesses all potential beauty and wellness writers. We vet our content creators for subject matter expertise and relevant life experience. We train them on research and sourcing best practices, and we provide regular feedback and ongoing coaching.

Our references, sources, and citations

We have strict sourcing guidelines and rely on peer-reviewed studies, academic research institutions, government agencies, and medical associations. Every article is thoroughly researched, and sources are vetted to ensure they are recent, authoritative, and objective. Primary sources, including studies, scientific references, and statistics, are linked within each article or can be found in the resources section at the bottom of our articles.

Staying current

Our experts continually monitor the beauty, medical aesthetics, fitness and wellness space, and we update our articles when new information becomes available. We have a set maintenance schedule for articles, but updates can also be prompted by:

  • changes in standards of care
  • new clinical guidelines
  • major practice recommendations
  • reader feedback or concerns
When a reader alerts us about a potential issue with our content — such as inaccurate, outdated, unclear, or contradictory information — we take immediate action. Our editorial team research the feedback, determine what revisions are needed, and republish the updated content. If you have any questions or comments about our content please visit this page.

Our style and voice

Our voice is warm and approachable — yet brave and progressive. As language evolves, we evolve with it. Everyone’s journey is different, so we respect people’s choice of words when sharing their personal stories.

We largely follow a Treatd guide, which focuses on simplicity, accuracy, empathy, and inclusivity. We use positive language that inspires hope and action. We keep our commitment to conscious language by engaging with community advocates and researching language trends within health communities. We choose our words carefully, seeking to remove stigmas and empower our readers. In the midst of it all, we encourage body image positivity, especially these days in the age of social media, technology and in an era of inclusivity.

Empathy always

We can’t expect to be your trusted ally unless we put you at the center of everything we do. Our standards call on everyone who touches our content to consider the reader’s viewpoint — to be empathetic.

You’ll notice our language is warm and conversational, and our next steps are clear and actionable. Beyond being approachable and transparent, we use conscious, respectful language that promotes inclusivity and compassion. This user-centric approach is at the forefront of our editorial approach.

Your feedback is welcome

We’re determined to provide you with the very best experience. We want to hear from you if we could be doing better.

If you have any questions or comments about the accuracy or usability of our content or feel an article is out of date, you can easily let us know by visiting this page.